Tailored Training for Adult Learners 

Tailored Training for Adult Learners 

If you’re in retail, you know training is a big part of the game. You’re constantly teaching your sales associates about new products, procedures, or customer service strategies. Often, the focus is on what to teach, but have you ever taken a moment to...
How to Use the Pareto Principle to Build Brand Influencers 

How to Use the Pareto Principle to Build Brand Influencers 

When diving into the world of retail, brand influencers can seem like mythical creatures. They wield considerable power, and their support can bring in a significant number of new customers. But with an overwhelming set of options and a complex playing field, how do...
Break the Tie – By Keeping Your Brand Top of Mind 

Break the Tie – By Keeping Your Brand Top of Mind 

 Customer engagement is the process of creating meaningful and lasting relationships with customers. It involves understanding customer needs and expectations, developing tailored solutions to meet those needs, delivering effective presentations, and nurturing...

Do You Take Success with Your Morning Coffee?

Imagine walking into a coffee shop; you order the drink – Triple, Large, Half Sweet, Non-Fat, Caramel Macchiato – that has taken you years to establish as your drink of choice. While ordering, your subconscious is anticipating the joyous moment when you take that...

A Sweeter Brew for the Lukewarm Learner

Coffee is an acquired taste, for sure. Some prefer to sweeten their drink enough to disguise the coffee taste while still getting the much-needed hit of caffeine. HALIGHT understands this concept. On any given day, a learner can feel unmotivated to engage in online...