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2022 HALIGHT RECAP

2022 HALIGHT RECAP

Finito! 2022 has ended, and we want to celebrate a great year of reconnecting and growing. It was an opportunity to rediscover who we are and envision the future.   As we slowly transition back to face-to-face interactions, many...

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How to Build Brand Influencers

How to Build Brand Influencers

Brand Influencers are trusted sources of information who reflect your company’s vision and values. They can be employees or customers who have a personal connection to your brand and products.  There are a number of ways to create...

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The Perks of Brand Advocacy

The Perks of Brand Advocacy

Companies are always looking for ways to increase sales and grow their brand. That is why Brand Influencers are their best allies!  Brand advocacy is when customers or employees become outspoken supporters of a brand and help promote...

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Do You Take Success with Your Morning Coffee?

Imagine walking into a coffee shop; you order the drink – Triple, Large, Half Sweet, Non-Fat, Caramel Macchiato – that has taken you years to establish as your drink of choice. While ordering, your subconscious is anticipating the joyous...

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A Sweeter Brew for the Lukewarm Learner

Coffee is an acquired taste, for sure. Some prefer to sweeten their drink enough to disguise the coffee taste while still getting the much-needed hit of caffeine. HALIGHT understands this concept. On any given day, a learner can feel...

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